Global–local dynamics in anti-feminist discourses: an analysis of Indian, Russian and US online communities

Women's rights are a core part of a global consensus on human rights. However, we are currently experiencing an increasing popularity of anti-feminist and misogynist politics threatening to override feminist gains. In order to help explain this current revival and appeal, in this article I analyse how anti-feminist communities construct their collective identities at the intersection of local and global trends and affiliations. Through an in-depth analysis of representations in the collective identities of six popular online anti-feminist communities based in India, Russia and the United States, I shed light on how anti-feminists discursively construct their anti-feminist ‘self’ and the feminist ‘other’ between narratives of localized resistance to change and backlash against the results of broader societal developments associated with globalization. The results expose a complex set of global–local dynamics, which provide a nuanced understanding of the differences and commonalities of anti-feminist collective identity-building and mobilization processes across contexts. By explicitly focusing on the role of discursively produced locations for anti-feminist identity-building and providing new evidence on anti-feminist communities across three different continents, the article contributes to current discussions on transnational anti-feminist mobilizations in both social movement studies and feminist International Relations.