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  3. Communality sells: The impact of benevolent sexism on advertising characters
 

Communality sells: The impact of benevolent sexism on advertising characters

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Date of Publication
2010
Publication Type
Conference Item
Language(s)
en
Contributor(s)
Infanger, Martina
Institut für Psychologie, Sozialpsychologie und Rechtspsychologie
Bosak, Janine
Sczesny, Sabineorcid-logo
Institut für Psychologie, Sozialpsychologie und Rechtspsychologie
Editor(s)
Petermann, Franz
Koglin, Ute
Additional Credits
Institut für Psychologie, Sozialpsychologie und Rechtspsychologie
Publisher
Pabst
Title of Event
Erklären Entscheiden Planen. 47. Kongress der Deutschen Gesellschaft für Psychologie, 26.-30. September 2010 in Bremen
Access(Rights)
metadata.only
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