The Smart Meter Rollout as an Experimental Setting: Promoting Energy-Saving Behaviors with Tailored Interventions

In collaboration with a Swiss energy service provider, we use the roll-out of intelligent electric meters (i.e., smart meters) in Switzerland for a large-scale field experiment (70k+ households) to segment consumers and test tailored interventions. We investigate behavioral interventions that 1) encourage consumers' engagement with their energy consumption on a web-based platform and 2) foster more sustainable energy consumption.